What is a Marketing Internship?

Marketing Internship A Marketing Internship is a work experience opportunity for graduate or undergraduate students to gain an insight into the real world of work. Most marketing degree courses have an internship built into their course. Marketing is now widely used by many professional companies to establish their business by promoting its products and / or services and also raising customer awareness. It can be provided through a number of channels: via communication and media content such as TV, radio, websites, magazines and door to door fliers, to open day events for the public. These are some of the ways in which businesses can use marketing methods to advertise their business for the purpose of maximizing sales or revenue.

The aim of carrying out a Marketing Internship is to gain an understanding of the practical element of the course whether the intention is to gain a degree or an alternative vocational qualification. It will help to provide the student with a wider knowledge of what is involved within the area of marketing. Internships can last between 3 -12 months depending on the requirements of each student's course or qualification. It would usually be an unpaid placement as the main objective is to gain practical experience.

Marketing is used in many different types of companies and many large companies will have their own Marketing Department and team for the purpose of helping to promote its own products and services on a much larger scale. There are a number of jobs that exist within the area of marketing which consist of the following; Marketing Director, Marketing Representative, Digital Marketing Assistant, Marketing Analyst, Web Publisher, Social Advertising Executive and many more... As a marketing intern you will work as part of a team or work on individual projects to create new concepts and ideas that will help boost the businesses products and services for the purpose of aiming to sell their products to their clients.

For the most part a Marketing Intern will give administrative help to the marketing team, performing such jobs as data entry, working on databases, preparing materials and maintaining the company website. He or she will also learn how to research and collect data and then analyze it. These tasks would usually be done under supervision. Interns are often given the opportunity to assist at job fairs, trade shows and other events either at home or abroad. They may even be given the opportunity to explore more closely the creative process, possibly using design software. Whatever tasks they are given will give them real hands on experience.

An internship in Marketing will help you to determine whether it is the right occupational area for you, it will help you to build your confidence and increase your knowledge gained within a real working environment. Doing a Marketing Internship can be a very rewarding experience as it is a great step in helping to start your career. It will help to enhance your CV, provide training as you will learn on the job and it can contribute to a job prospect or job promotion in the future.

If you feel you are interested in doing a Marketing Internship, then feel free to get in contact with us at EU Student Connexions by emailing us at: yvonne@eustudentconnexions.co.uk

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